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Pinterest Rolls Out Promotional Campaign That Frames The App In A More Positive Space

  Pinterest just recently  launched  its latest promotional campaign. The company has decided to frame the app in a more positive light and that means creating distance from anything and everything that was once called its roots. Today, the app wants to be known as a platform that is free of all forms of judgment and also one that isn’t criticized like the way ‘other’ social media apps are in today’s time. The new campaign is called ‘Don’t Don’t Yourself’ and as bizarre as it may sound, it’s definitely something worth looking out for. And that’s because we found the concept to be rather unique and interesting. The campaign was seen highlighting ‘inner saboteurs’ that the app feels are those that hold so many of us back from progressing. So you can see how keen the app is on being an antidote to the concept linked to doubt. But why is the platform behaving like this and what makes it any more unique than others saying something similar has a lot of critics confused. In its...